Alabama Crimson Tide: Montana Fouts proving the value of NIL

Pool Photo/Gary Cosby Jr.
Pool Photo/Gary Cosby Jr. /

There is plenty of money for Alabama Crimson Tide athletes

When the NIL debate began years ago, it focused on the top players for the top programs. Now that it is a reality, it’s clear that there is money to be made for everyone. Regardless of the sport, Alabama Crimson Tide athletes are going to get paid.

The proof is in the pudding. Montana Fouts is already making money thanks to the new NIL laws. She recently joined Cameo. Cameo is an app where people can request personalized messages from celebrities. They can request shoutouts, ask questions or wish someone a happy birthday for the right price.

The price for a personalized video from the Alabama Crimson Tide’s ace pitcher started at $29, but it has already nearly doubled. She now charges $55 per video.

She announced on July 7 that she was joining Cameo, but the uptick in price proves that there is a demand. It’s hard to know how many requests she has received, but she has over 200 members in her Cameo fan club (which is free to join with an account) and already has four reviews.

Cameo takes 25% of the revenue, giving the rest to the content creator. That means that Fouts is making over $40 per video with her new fee, and she could make over $1000 by doing only 25 shoutouts.

Fouts is not the only member of the Alabama Crimson Tide on Cameo. Her teammate Kaylee Tow has also recently joined the site. Malachi Moore is also on the site, but no current Tide athlete is making as much as Fouts.

There are plenty of former members of the Alabama Crimson Tide on the site. Players like Josh Jacobs, Herb Jones, Henry Ruggs and Jalen Hurts are available. Prices for former Alabama Crimson Tide athletes range from $10 to as much as $300.

Next. Why Tide will win SEC. dark

This revenue stream is new for current students, but it could prove to be profitable over time. At the very least, it shows that you don’t have to be Alabama’s starting quarterback to make money in college.